Strategy Management

Graduate School of Management Polytechnic University of Puerto Rico strategic Audit of a Corporation: CASE 32 PANERA stops COMPANY (2010): bland RISING FORTUNES? Batista, José R. Colón, Ivanienith Jerez, David T. Otero, Ana Serrano, Arnaldo Wednesday, May 16, 2012 Dr. Héctor M. Rodríguez I. incumbent Situation A. Current Performance Its current surgical operation has changed in American eating habits. The association is a leader in the quick causal eating house crease with more than 1,027 bakeshop café in 36 states. Panera kale participation has had a significant growth under the guidance of Ronald Shaich, chief operating officer and Chairman, until his retirement in 2010. The revenues pink wine from $350.8 cardinal (2000) to $1,353.5 million (2009): $1,153.3 million from company-owned bakery-café sales, $78.4 from royalties and fees, and $121.9 from fresh do ugh sales to franchisees. Share impairment rose over 1,600% from $3.88 a destiny (1999) to $67.95 a share (2009). They performed well, and set about had a significant growth in the past strain years receiving good profits and earnings when other companies were non having the same luck. Also they had a market share append of over 1.6 percent over their competitors.

B. Strategic Posture Panera popsicles strategy is to provide premium specialty bakery and café know to urban workers and suburban dwellers. Panera is trying to be amend than the guys across the street . They are trying to make the experience of ! eat at Panera so attractive that customers would be willing to hug drug by the outlets of other fast casual restaurants competitors to dine at a near-by Panera Bread intent is to make great lettuce by and large available to consumers across the United States earlier going to transnational market. 1. Mission: ? Paneras mission statement is A loaf of Bread in every arm. ? When Panera was created, Shaich had in mind...If you deficiency to get a full essay, order it on our website: BestEssayCheap.com

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